EP/43: MUSIC & THE METAVERSE

Blurring the Lines between Music and the Metaverse with Inder Phull of Pixelynx

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The role of music in video games has been constantly evolving. We started with background music in iconic games like Super Mario Bros, Zelda or Tetris.  Then games like Guitar Hero, Just Dance and Grand Theft Auto incorporated hit songs into the game play. More recently, popular artists have been performing concerts as avatars in game worlds like Fortnite and Roblox. Could the Metaverse be the next evolution? Where music can be streamed and concerts are reimagined in new paradigms that are immersive, interactive… and literally mind-blowing.  

To help explain this trend, Inder Phull joins us from Los Angeles. Along with music visionaries and artists including Deadmau5 and Richie Hawtin, he is the co-founder of Pixellynx - a company that is building what they’ve dubbed the ‘Musicverse’. Inder has worked across music, entertainment and partnerships for the past 10 years, starting his first agency when he was 21. He has worked with some of the biggest global brands and was selected as the International Music Summit Visionary Winner - a global search for the next generation of industry influencer.

Learn about Pixelynx at pixelynx.io and follow Inder on Linkedin at: linkedin.com/in/inderphull/

About INDER

Inder Phull is the co-founder of Pixellynx. Inder has worked across music, entertainment and partnerships for the past 10 years. Starting his first agency when he was 21 years old and has gone on to work with some of the biggest global brands. His focus is on connecting brands to music, gaming and entertainment through unique partnerships and strategies. Inder was selected as the International Music Summit Visionary Winner in 2016 which is a global search for the next generation of industry influencers, and is a member of the Rolling Stone Culture Council.